Online dating commercials
Curves is a new online dating site launched in 2015.
Jerry Miller, founder of Farmers (with now over 4 million members), has been studying online dating for over 10 years.
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Warning: This ad has a TERRIBLE jingle that may get stuck in your head and drive you to cause harm to yourself. So before really jumping into this, let’s be clear. Some sliver of ads are left to your cable or satellite provider to sell, and are often different for local markets.
Networks can typically remove these ads (once I tweeted about an ad for an NYC strip club that aired and someone from ESPN got in contact with me to get more details so they could begin the process of having it removed).
We hope you'll find these dating websites videos as funny as we do and enjoy watching them.
None of this makes sense but we’ve developed a working theory. It’s bad for a lot of reasons, and bad for ESPN and MLB.
With that said, the fact we’re writing about this is probably a sign this ad buy actually worked. Update: Per Curve’s Connect website, the new site is affiliated with Farmers Only.
Looking into Curves Connect only raises more questions.
Despite having the ad budget to plunk down for these spots, Curves Connect has less than 30 Twitter followers and they have not tweeted for nearly three months.